--- title: Receiving Manager X and Merchandising Manager X description: "Introducing Harry Schuhmacher: one of the most interesting and memorable people you will meet in the beer industry. Listen as Tracy and Harry talk about" image: https://isellbeer.com/hubfs/035_SalesRepX_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg --- iSellBeer Podcast # Receiving Manager X and Merchandising Manager X Listen as Tracy interviews another unidentified rep, but this time, rather than a millennial sales rep, it’s TWO managers from a chain store. Both share their insights and perspectives on working with beer sales reps, including dos and don’ts and interesting stories along the way. Our industry is all about cultivating relationships, and these ladies… 1X Back 15 seconds Forward 60 seconds iSellBeer with Tracy Neal for Sales Reps, Managers, and Beer Distributors owners who I Sell Beer iSellBeer with Tracy Neal for Sales Reps, Managers, and Beer Distributors owners who I Sell Beer Ep 035: Receiving Manager X & Merchandising Manager X Ep 035: Receiving Manager X & Merchandising Manager X 0:00 0:00 0:00 Download More Subscribe Subscribe [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/apple-podcast.png) ](https://itunes.apple.com/us/podcast/isellbeer-tracy-neal-for-sales-reps-managers-beer-distributors/id1417747345?mt=2) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/google.png) ](https://play.google.com/music/m/Ia7bartvscmzwtcdaajio4ewlky?t=iSellBeer_with_Tracy_Neal_for_Sales_Reps_Managers_and_Beer_Distributors_owners_who_I_Sell_Beer) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/stitcher.png) ](http://www.stitcher.com/s?fid=232610&refid=stpr) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/rss.png) ](http://isellbeer.libsyn.com/rss) Share Share ![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/module-icons/twitter.png) ![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/module-icons/fb.png) iSellBeer with Tracy Neal for Sales Reps, Managers, and Beer Distributors owners who I Sell Beer Ep 035: Receiving Manager X & Merchandising Manager X More 1X Back 15 seconds Forward 60 seconds Download Download Subscribe Subscribe [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/apple-podcast.png) ](https://itunes.apple.com/us/podcast/isellbeer-tracy-neal-for-sales-reps-managers-beer-distributors/id1417747345?mt=2) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/google.png) ](https://play.google.com/music/m/Ia7bartvscmzwtcdaajio4ewlky?t=iSellBeer_with_Tracy_Neal_for_Sales_Reps_Managers_and_Beer_Distributors_owners_who_I_Sell_Beer) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/stitcher.png) ](http://www.stitcher.com/s?fid=232610&refid=stpr) [![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/rss.png) ](http://isellbeer.libsyn.com/rss) Share Share ![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/module-icons/twitter.png) ![](https://isellbeer.com/hubfs/raw_assets/public/iSellBeer-Theme-2025/images/module-icons/fb.png) [![](https://isellbeer.com/hubfs/applypodcast.png) ](https://isellbeer.com/itunes) [![googleplay](https://isellbeer.com/hubfs/googleplay.png) ](https://isellbeer.com/googleplay) [![stitcher](https://isellbeer.com/hubfs/stitcher.png) ](https://isellbeer.com/stitcher) ### Ep. 35 ![](https://isellbeer.com/hs-fs/hubfs/035_SalesRepX_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg?width=352&name=035_SalesRepX_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg) iSellBeer Podcast ## Previous Episodes ### Ep. [![](https://isellbeer.com/hs-fs/hubfs/040_SportsManagerx-poa4tds941pu90w6jjdtngkxx5jpw4fisx7yal5le0.jpg?width=352&name=040_SportsManagerx-poa4tds941pu90w6jjdtngkxx5jpw4fisx7yal5le0.jpg) ](https://isellbeer.com/podcast/sports-bar-manager-x?ep=) ### Sports Bar Manager X Listen as Tracy interviews Sports Bar Manager X. Sports Bar Manager X share insight on working with on premise accounts and best practices with his distributor partners and reps he has had over the years. Sales Reps will find this manager very familiar, just like those they have on their routes.​ [ LISTEN NOW ](https://isellbeer.com/podcast/sports-bar-manager-x) ### Ep. [![](https://isellbeer.com/hs-fs/hubfs/038_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg?width=352&name=038_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg) ](https://isellbeer.com/podcast/retailer-x?ep=) ### Retailer X Listen as Tracy interviews Retailer X. Retailer X has owned a small liquor store for more than two decades and has worked with his fair share of distributors and Sales Reps. His anonymity is to help you the sales rep imagine he is on your route. Retailer X’s stories and insights are authentic and yet… [ LISTEN NOW ](https://isellbeer.com/podcast/retailer-x) ### Ep. [![](https://isellbeer.com/hs-fs/hubfs/037_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg?width=352&name=037_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg) ](https://isellbeer.com/podcast/jason-whitworth-markstein-beverage-co?ep=) ### Jason Whitworth, Markstein Beverage Co. Listen as Tracy interviews the VP of Sales at iSellBeer™, Jim Kenny. Jim shares stories from his years of experience in the industry, starting as a merchandiser, to sales rep, to running the popular craft, Green Flash, to helping teams sell more beer with the iSellBeer™ platform.  Prepare to inspired. Our industry is all about… [ LISTEN NOW ](https://isellbeer.com/podcast/jason-whitworth-markstein-beverage-co) [ View All Episode ](https://isellbeer.com/podcast/all) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Tracy Neal", "url" : "https://isellbeer.com/podcast/author/tracy-neal" }, "dateModified" : "2025-02-27T13:40:46.014Z", "datePublished" : "2025-02-27T13:40:42.000Z", "headline" : "Receiving Manager X and Merchandising Manager X", "image" : [ "https://isellbeer.com/hubfs/035_SalesRepX_thumbnail-pn0r1gzgwp63nwab5jcboy8d73oqlsca16vzh23clk.jpg" ], "mainEntityOfPage" : { "@id" : "https://isellbeer.com/podcast/receiving-manager-x-and-merchandising-manager-x", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://isellbeer.com/hubfs/iSellBeer_Logo_redgrad-01.png" }, "name" : "iSellBeer" } } ```